Friday, 12 June 2020

The first edition of SUPERFACES is underway, Italian exhibition of innovative surface coverings for interior design

Rimini, 12 June 2020 - The first edition of SUPERFACES (https://en.superfaces.it/), debuts at the Rimini exhibition centre from 12 to 14 November 2020. An unprecedented international event dedicated to surface coverings for architecture, organised by IEG - Italian Exhibition Group, the Italian leader in the organisation of direct and proprietary trade expos and one of the main players in Europe in the expo and conference sector, with its venues in Rimini and Vicenza.
SUPERFACES, which strategically meets current demand, will showcase the most recent innovative materials of the main manufacturers of floor and wall surface coverings made of different materials.

This new B2B event will enrich the calendar of exhibitions dedicated to surface coverings, offering retailers, distributors, contractors and architects a 360-degree view of the world of innovative surface coverings for contemporary and future living.

Particular emphasis will be given to resilient and vinyl surface coverings, - a sector with a 6% to 18% growth forecast between 2014 and 2022 in European countries - to resin and cement, wood and natural fibres, and in general to all new-generation materials made with innovative processes or new combinations.

SUPERFACES aims to respond with farsightedness to the needs of a constantly evolving market and to the increased focus on ever more performing, trendy and surface coverings suitable for architecture 3.0. SUPERFACES will contribute to optimising the time necessary to gather information on the universe of finishing materials for architecture and the building sector and will help to ensure the completeness of the information.

One of the focus topics of the first edition will be sustainability, an essential requirement for each component of the project system. The spotlight will also be on material trends in the current and future interior design market, with emphasis on the importance of materials as a strategic asset and added value for every project area, including residential, commercial and HoReCa.

The exhibition will be enriched with meetings and workshops held by industry experts and by a thematic show, which will feature the innovative products of the various brands in an emotional and interactive journey, offering visitors creative ideas and stimuli. The SUPERFACES Design Award 2020 will also take place; a special award assigned to the top cutting-edge products shown at the exhibition by the exhibiting companies. The products will be selected by a committee of experts, designers, architects, technicians and dealers.

The exhibition will also feature an area dedicated to the international top buyers: this service, which is the result of the intense incoming activity by the IEG team, will give exhibitors the opportunity to organise appointments at the appropriate business meeting platform, according to a previously set schedule.

Lorenzo Cagnoni, Italian Exhibition Group Chairman stated: ´At a time in which the focus is on material innovations for interior design and architecture, we want to offer a new and complete answer to the needs of the worlds of retail and design. SUPERFACES will be a privileged place, for those operating in the sector, in which to build commercial relationships and compare and combine tradition and innovation in the name of creativity. We are confident that this first edition will be just the first step of a successful experience, destined to become a point of reference for the new languages of architecture.´



INtono Srl Press Office
Mail: press@superfaces.it
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